The most ridiculous thing about wasting power is that for some reason we don't think it is ridiculous.
It's part of the campaing for Powersmart, and it's one of those ads that's funny because it's true. We wouldn't waste other things the way we waste energy.
For instance, old-style lightbulbs use 5 times the energy of CFL spiral-style bulbs. It's hard to think of anything else where we would buy 5 times as many as we need.
UPDATE: See the sequel ad - the workplace version.
2 comments:
This little film is GOLD! Thanks David
No worries Ngaire - it was a pleasure! Stay tuned, there's more where that came from :)
Post a Comment